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        The Big Bang: Birth of a Meta-Universe of MICE, Events and Sports Events Metaverse Lab by GL events and Cocos Enter into Strategic Cooperation

        02-Mar-2022

        Metaverse Lab by GL events, a subsidiary of GL events, entered into a strategic partnership with Cocos, the world's leading digital interactive content development platform in January, 2022.


        As part of GL events, the comprehensive MICE operator and the provider of integrated marketing service for enterprises, Metaverse Lab by GL events drives the technological innovation through the cutting-edge concept of “metaverse + exhibition”. By teaming up with Cocos, GL events can make the best of its excellent engine technology development capabilities, build a "big exhibition” meta-universe, and deliver high-value Exhibition, Event and Live solutions for the big exhibition organizers, organizations and corporate clients through continuous innovation.


        Integrating the cutting-edge technologies, innovating the application solutions and commercializing the technologies, Metaverse Lab by GL events will continue to explore and integrate cutting-edge technologies, bring new forms, new products, new technologies and new scenarios of "metaverse + exhibition" to better serve the Chinese and global markets, organizations and corporate clients, empower the sustainable development of the big exhibition industry with digital technologies, and become the preferred partner for the application of metaverse technologies in the field of Exhibitions, Events and Live.



        About GL events

        Founded in 1978 and headquartered in Lyon, France, GL events is listed on the Paris Stock Exchange. Three business divisions make up the core business of GL events: venue management, exhibition organizing, as well as events and live operations. Through a vast worldwide network of more than 90 offices, 359 exhibitions and event brands, as well as 50 venues, it assists the hosting of more than 3,700 events annually on average and makes vigorous promotion for 27 MICE destinations. With a turnover of 1.173 billion in 2019, it is among the top global MICE companies.


        With 14 companies, GL events China hires more than 620 employees in 18 cities, serving 25 events and sports events with an average exhibition area of 900,000 square meters each year. In addition, the company owns two venues and assists the operation of 10 professional exhibition halls.



        About Cocos

        Founded in 2010, Cocos is the world's leading digital interactive content development platform. With its technical capabilities, Cocos engine provides developers with easy-to-use creation tools. Cocos has actualized the creativity of auto industry, digital interactivity, education, and other fields. Cocos engine is now assisting 1.5 million developers in 203 countries and regions around the world, to benefit more than 1.6 billion end users worldwide.

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        NEWS CONTACT

        GL events China Co Ltd _yabo亞博,亞博yabovip88網頁進入,亞博yabo網頁登錄

        Room 2201, Cloud Nine Plaza
        No. 1118 West Yan'an Road
        Shanghai, China 200052
        Tel: +86 21 5255 8288
        Fax: +86 21 5255 8299
        info.china@gl-events.com
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